Friday, February 27, 2009

What is Network Marketing and MLM? Part 1

This is the first of two parts for this post.

Are Network Marketing and MLM the same? What is Network Marketing? What is MLM?

Network Marketing and MLM are, basically, the same. They are two ways to look at the same thing, which is a business model. Network Marketing or MLM is a way of conducting business, of distributing products, services or information.

Network Marketing refers to the way the marketing is made, how the sales are created, how the distribution of products take place. So, the marketing in this business is made through a network of people. How you create that network is up to you. Traditionally, this would be the circle of influence you already have and build day by day with people you know (family, friends, coworkers, etc.). By connecting with them you can reach their own circle of influence too, so that the network never stops growing.

In recent years, the Internet has helped creating a new way to network with people you don’t need to know personally. Internet Network Marketing is becoming more and more popular, and it means that the Network is created online.

When you join a Network Marketing company, you start your own business. The start up cost is usually below a thousand dollars, very low compared with any other business you would want to start. Now your goal is to sell products, services or information (depending on the Company you choose) through that network I talked about. You can use traditional methods, Internet Network Marketing or a combination of both.

In the next part I'll talk specifically about MLM.

We are Successful Network Marketing Moms!

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