Thursday, September 17, 2009

Education in Network Marketing

In Network Marketing, education is essential for the success of your business. You have to educate your prospect about the industry of Network Marketing, about your opportunity and the Company you represent, about your products, etc.

The training part of the business is nothing more than education: you have to teach your associates how to do this business and how to make it profitable for them. You have to educate about what you know that works.

But what if we start the other way around? What if we start teaching our prospects how to build an organization, what to do in Network Marketing in order to succeed? That is at the heart of Attraction Marketing in Network Marketing. It is taking a principle of Marketing (education) into our Industry and thus providing the prospect with a good reason to keep coming back to you and be receptive to your information.

When you lead with the teaching about how they are going to make money, you start off letting them know that you are familiar with what you are doing. That can help with the percentage of people that drop off after signing up. They come into the business knowing exactly what they have to do.

People like Ann Sieg and Mike Klingler teach exactly what to do. The Attraction Marketer Manifesto educates in how to build a Network Marketing business (and this is just a glimpse of what they have to offer). If you haven’t heard of this yet, you can’t waste more time. Grab a copy now.

We are successful Network Marketing Moms!

No comments: