Tuesday, January 13, 2009

Monetization in Internet Network Marketing, Part 2: Who do you sell to and how.

When you combine Internet and Network Marketing, one of the most important things is to establish yourself as a leader. The way to do this is by having valuable content written or recommended by you.

When you sell a high quality informational and/or educational product, you are monetizing. The prospects come to you; they like what they see and buy something you recommend whether or not they join your MLM opportunity or buy your company’s products. You are still making money even if someone is not in your downline.

But it’s going to take more than one visit to buy something you offer. How can we make someone come back? Asking for a prospect’s information! When they leave their information (name and email, i.e.), we have permission to contact them. This is the way to build a mailing list and with these prospects we build a closer relationship because we are allowed to keep in touch with them. We continue educating them (sometimes even with exclusive information).

Again, they can be or not in our organization. The bigger our mailing list, the bigger our potential for monetization and cash flow is. It doesn’t mean we can sell as soon as we have someone in our list. It means we have an audience who wants to hear from us. They are our costumer base, the ones who are more likely to buy from us because they know we offer value.

In the third and last part of these series I will present other ways we can monetize and some advantages of this feature of Internet Network Marketing.

We are successful Network Marketing Moms!

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